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At the age of 18, River's modeling career took off quickly and he became popular in a very short time, being the first model to be on Social Media. River Viiperi has modelled for fashion houses like Tommy Hilfiger, Armani Exchange, Versace, Calvin Klein and many others.

Tell us a bit about you and your background.

I was born in a Ibiza, Spain. Grew up between Spain and Finland as my parents traveled a lot for work. When I turned 18 I decided to pursue modelling and 8 years later here I am.


Describe yourself in 3 emojis and why?

🤓: This one is my favourite one. I've always felt like my head and body don't match. People see me as something I'm not due to my physical appearance and I think this emoji describes that perfectly. A Superman kind of thing.

🐸: This one explains what I am in a more personal level. "A frog waiting to be kissed by my princess" but hey... ain't no frogs here no more. Found my princess, her name is Nicole.

😁: last but not least, this one describes my personality. It doesn't matter how I feel I always want everyone around me to be happy.

What inspired you to become a model?

Nothing really inspired me, my parents thought it would be interesting to give it a try and I did. Not sure we expected it to go this well but 8 years and still fighting my way through this crazy industry.

Who are some of your favourite models and designers, and why?

Models I have none to be honest. Maybe the older "real top models" back from the 70-80-90's. As for designers YSL has always been my favourite brand.

Wllie Gomez for MR JOEL
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